Service Overview
Design protection is rapidly gaining momentum across the GCC and wider MENA region. With Saudi Arabia joining the Hague System in 2025 and the UAE modernising its IP registration framework, industrial designs have become an increasingly effective route for securing fast, cost-efficient protection. For many clients, especially those prioritising speed and budget, an industrial design—or a utility model—is often a more attractive alternative to a full utility patent, which involves longer timelines and deeper examination.
Our design practice supports innovators across diverse industries, helping them navigate evolving systems with clarity and confidence. We advise on protection strategies, scope, enforceability, and cross-border filing programs, ensuring that design rights become true commercial assets.
Sector Expertise
Design strategy for innovators across industries.
We work closely with clients in clean tech, engineering, advanced manufacturing, fashion, industrial tools and gadgets, retail, and oil & gas. Our cross-sector perspective helps us understand how products are built, how they are used, and where design rights create strategic advantage.
Clients value our practical, business-focused guidance: we speak their language, streamline complex processes, and help them secure meaningful protection in markets where procedures can be unfamiliar or administratively challenging.
Our team includes attorneys who focus specifically on design rights. Because design work forms a substantial part of their practice, they bring deep experience in securing, enforcing, and maximising the value of design protection across the region and globally.
Our Differentiators
Clear, practical advice
We get to the point, offering advice and strategies grounded in commercial realities.
Streamlined filing in complex markets
We simplify processes in jurisdictions with unfamiliar or developing IP systems.
Backlogs resolved
We have a strong track record of clearing inherited delays and putting prosecution back on track.
Specialised design expertise
Our practitioners handle high volumes of design work and bring focused technical and legal insight.
Global perspective
We structure protection programs that align with international filing strategies and regional requirements.
Representative Matters
- Acting as counsel to leading clean energy technology companies in the filing and prosecution of industrial design applications across the MENA region, including strategy development, scope assessment, and coordination before IP authorities.
- Advising a major European manufacturing group on design filing strategies for a diverse portfolio across Saudi Arabia, the UAE, and other GCC jurisdictions, streamlining their filing and prosecution processes.
- Acting as design counsel for a global pharmaceutical company on filing strategies and prosecution of design applications across multiple GCC jurisdictions.
- Acting as IP counsel for a mobility and energy-solutions company on resolving a backlog of pending design and patent matters, enabling prosecution to resume effectively.
- Advising a U.S.-based industrial manufacturing company on design and patent enforcement strategies in key MENA markets to strengthen protection of its IP assets.
- Acting on behalf of major Japanese automobile manufacturers in the filing and prosecution of design applications across Southeast Asia.
Service Overview
Design protection is rapidly gaining momentum across the GCC and wider MENA region. With Saudi Arabia joining the Hague System in 2025 and the UAE modernising its IP registration framework, industrial designs have become an increasingly effective route for securing fast, cost-efficient protection. For many clients, especially those prioritising speed and budget, an industrial design—or a utility model—is often a more attractive alternative to a full utility patent, which involves longer timelines and deeper examination.
Our design practice supports innovators across diverse industries, helping them navigate evolving systems with clarity and confidence. We advise on protection strategies, scope, enforceability, and cross-border filing programs, ensuring that design rights become true commercial assets.
Sector Expertise
Design strategy for innovators across industries.
We work closely with clients in clean tech, engineering, advanced manufacturing, fashion, industrial tools and gadgets, retail, and oil & gas. Our cross-sector perspective helps us understand how products are built, how they are used, and where design rights create strategic advantage.
Clients value our practical, business-focused guidance: we speak their language, streamline complex processes, and help them secure meaningful protection in markets where procedures can be unfamiliar or administratively challenging.
Our team includes attorneys who focus specifically on design rights. Because design work forms a substantial part of their practice, they bring deep experience in securing, enforcing, and maximising the value of design protection across the region and globally.
Our Differentiators
Clear, practical advice
We get to the point, offering advice and strategies grounded in commercial realities.
Streamlined filing in complex markets
We simplify processes in jurisdictions with unfamiliar or developing IP systems.
Backlogs resolved
We have a strong track record of clearing inherited delays and putting prosecution back on track.
Specialised design expertise
Our practitioners handle high volumes of design work and bring focused technical and legal insight.
Global perspective
We structure protection programs that align with international filing strategies and regional requirements.
Representative Matters
- Acting as counsel to leading clean energy technology companies in the filing and prosecution of industrial design applications across the MENA region, including strategy development, scope assessment, and coordination before IP authorities.
- Advising a major European manufacturing group on design filing strategies for a diverse portfolio across Saudi Arabia, the UAE, and other GCC jurisdictions, streamlining their filing and prosecution processes.
- Acting as design counsel for a global pharmaceutical company on filing strategies and prosecution of design applications across multiple GCC jurisdictions.
- Acting as IP counsel for a mobility and energy-solutions company on resolving a backlog of pending design and patent matters, enabling prosecution to resume effectively.
- Advising a U.S.-based industrial manufacturing company on design and patent enforcement strategies in key MENA markets to strengthen protection of its IP assets.
- Acting on behalf of major Japanese automobile manufacturers in the filing and prosecution of design applications across Southeast Asia.
